About us

Career and Expertise in Constant Development

Bojana Rudović, with over two decades’ worth of experience in various companies and industries, stands as a prominent business leader in the field of marketing. Her master’s academic studies in Marketing Management and Public Relations, completed at the Faculty of Organizational Sciences in Belgrade, further highlight her dedication to this dynamic business segment. She has gained professional experience in leading industries, including chemical, food, construction, and tourism, as well as in other smaller yet equally challenging fields of the economy. Working in top management positions at companies such as Beohemija, Banini, Neoplanta – Nelt Group, Bekament, she has managed successful teams and created and implemented strategies that led to exceptional business results. Bojana’s contribution to the success of these companies has become a reference for solving business challenges and serves as an inspiration to many colleagues in marketing and business in general.

Bojana Rudović has continuously worked on personal and professional development in the areas of management, finance, sales, and marketing. Her commitment to improving knowledge and expertise has resulted in her engagement as a strategy and marketing consultant in various business sectors, including the wine industry, hospitality, event industry, confectionery industry, tourism, dermatology, and aesthetic medicine. Her diverse portfolio of projects attests to her ability to adapt to different business contexts. She has managed more than thirty brands, covering many product categories and over a thousand different products. The brands she has created or led have become symbols of quality, innovation, and success in the markets of the region and the European Union:

Duel I Spin I Pompa I Scalla I Deus I Noblice I Domaćica I Toto I Kasato I Trik I Favorit Banini I Gustav I Tango I Njamb I Grom I Neoplanta I Pipi i Gudi I Patelina I Moja I Prego Bekament I Neoton I Legat 1903 I Exclusive Event Center I Bonata I Logera I Cootak Skin Care Center

Sharing experience

As a guest lecturer at the Faculty of Organizational Sciences, she has passed on knowledge, practical insights, and professional experience to future business leaders.

Through writing original texts and thematic interviews, she has provided valuable information and inspiration to those interested in improving and identifying in the field of marketing.

Membership in the Serbian Association of Managers demonstrates her active presence in the business community, which she has successfully utilized to present the importance of marketing in broader economic circles, and through personal business contacts among influential individuals.

From personal values to contrast and Contrust

Throughout her entire career, Bojana has advocated for the values of integrity, respect, trust, contribution, and authenticity, emphasizing that they are the key to success both on a personal and professional level. These values are embedded in the core of the Contrust company, where she plays a key role in aligning them with the company’s strategy and operations.